The GEA Company Catalyst Program

Connecting Companies & Communities to Catalyze Plastic Transition

Communities and companies are realizing that we can do way better than the old modes of consumption and production. The old model of ‘green’ business meant ‘minimizing our footprint’. However, with the world trampled in footprints, it’s now time to transition to processes that restore, regenerate and re-green.

The Global Ecobrick Alliance Catalyst Program empowers just such a shift by enabling an unprecedented collaboration between companies and communities.

The GEA has developed a cutting-edge platform on our GoBrik app that allows companies to collaborate with communities to track of ecobricking and the sequestration of plastic.  The platform enables companies to lead by example– to first track and reduce their own plastic consumption and production.  The program then enables companies to partner with local community groups to encourage and inspire longterm local ecobricking.  That ecobricking is automatically tracked and counted as plastic offset for the company.


Leading by Example

The Ecobrick Catalyst Program is designed to enable your company to lead by example in principle, action, and transition.  The program has three components:
1. Implement regenerative principles and regenerative vision.
2. Take action improving your processes, packaging and products.
3. Transition away from impacting the environment with plastic production and consumption.

Short Term Transition

• From excess plastic generation to zero waste
• From cradle-to-grave design to Cradle-to-Cradle
• Discerning your Plastic Transition Ratio (PTR)

Long Term Transition

From there, we aim to put you on the long term path of transition…
• From zero waste to negative waste
• From Cradle-to-Cradle to Ayyew
• From a PTR below 1.0, to a PTR above 1.0

Catalyst Program Fees

The fee structure of the Catalyst program works as a voluntary business incentive for reducing plastic consumption and production, and increasing sequestration.  The fee is reduced each year by the percentage of your company’s PTR.  Thus, a company with a PTR of 0.01 will pay 99% of their fee for the second year. A company with a PTR of 0.6 will pay only 40% of their fee.  In this way, the program fee becomes a direct financial incentive for a company to reduce its plastic consumption and raise its PTR.  Meanwhile, the program fees go direct to supporting the GEA as an unbiased, not-for-profit, Earth Enterprise in maintaining and developing its third-party, independent plastic sequestration tracking platform to support ecobrickers, communities and companies around the world.

International Company:
>1000 tons of plastic per year
Fee: 25,000$ – PTR%
Includes Company ToT

Large National Company
<1000 tons of plastic per year
Fee: 15,000$ – PTR%
Includes Company ToT

National Company
<250 tons of plastic per year
Fee: 10,000$ – PTR%
Includes Company ToT

Regional company
<100 tons of plastic per year
Fee: 5000$ – PTR%
Includes Company ToT or Starter Workshop

City Company
>10 ton of plastic per year
Fee: 2500$ – PTR%
Includes Company Starter Workshop or online training

Medium Company
>1 ton of plastic per year
Fee: 1000$ – PTR%
Includes Company Starter Workshop or online training

Small Company
>500kg of plastic per year
Fee: $350  – PTR%
Includes Company Starter Workshop or online training

Catalyst Program Company Enquiries

Have you made an Ecobrick?

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Download the white paper

The GEA Catalyst Program Whitepaper v1.5 ENG PDF (1.7MB)

The Plastic Transition Ratio (PTR) allows individuals and companies track their progress transitioning from plastic to examples that are regenerative.


Ubud Raw Chocolate

Ubud Raw Chocolate is an example of how to the Catalyst Program works to not only help a company deal with their plastic but to dramatically enhance the company’s image for their community and customers.

Ubud Raw

“Chocolate is often seen as a guilty pleasure, both from a health standpoint, and also because of the miserable conditions of the workers at many third world cacao farms. Conversely, Ubud Raw chocolate is actually a healthy superfood, and our cacao is grown locally and organically by Balinese farmers who own their own land and set their own prices. And now, with our new collaboration with Ecobricks, we are also finally able to say that as a business, we will be taking more plastic out of the the biosphere than we are putting in. We want our customers to know that eating our excellent chocolate is a pleasure to enjoy without guilt. Proving that PURE pleasure is possible, without compromise.”

– Rolf Gibbs