Take 'Going Green' to a Whole New Level

The Global Ecobrick Alliance Catalyst Program for Companies and Organizations

Ecobricks enable companies to take ‘Green’ to a whole new level.  Connect with your community, make your plastic cradle-to-cradle, sequester more plastic than you produce, lead by example, track and inspire!   Together we go way beyond ‘zero waste’.

Have you suspected that there are fundamental flaws with doing ‘business as usual’ with just a few green tweaks? The old model of ‘green’ business meant ‘minimizing our footprint’. However, with the world trampled in footprints, it’s now time to transition to processes that restore and regenerate.  The Global Ecobrick Alliance Catalyst Program empowers just such a shift by enabling companies to commit to regenerative principles and lead by example.

Ecobricks empower an unprecedented collaboration between companies and communities.  Our program enables everyone in your company, from CEOs to security guards, to implement personal, trackable, real-time plastic transition. Ecobricks, plastic sequestered, and social reach are all tracked on our GoBrik platform.

Most important, the Catalyst program enables your company to lead by example. Its Ghandi’s ‘Be the change you want to see in the world‘ but for companies and organizations.  First track and reduce your own plastic consumption and production– then engage the communities around you to follow your example.  The program enables your company to partner with local community groups to encourage and inspire long-term local ecobricking.  That ecobricking is then automatically tracked and counted as plastic offset for your company.

 
 
It Ain't Gonna be Easy

The most daunting part of the GEA Catalyst Program is simply committing to the core principles of the program.  Moving away from plastic dependence to regenerative principles is not business as usual.  The GEA Catalyst program is designed to support the commitment to commit to regenerative principles– and in so doing enable companies to become powerful catalysts for inspiration, action and deep transition.  Companies are required to commit to the following:

 

  1. Commit to a transition from the use of dead-end plastic and cradle-to-grave design to cradle-to-cradle, circular design.
  2. Lead by example with our own ecobricking and plastic transition.
  3. Commit to tracking our company’s plastic consumption monthly and yearly.
  4. Commit to tracking our company’s plastic production monthly and yearly.
  5. When plastic cannot yet be replaced in business operations, commit to indiating it as ecobrickable.
  6. Company owner(s) and manager(s) lead by example by monitoring their own personal plastic and through their personal ecobricking.
We Got Your Back!

The GEA has observed first hand the incredible inspirational impact of committed companies.  The Catalyst Program is our way to collaborate with your company and amplify your impact.  The GEA, as a third party, plastic-focused Earth Enterprise, can then certify your progress, outreach and results for maximum impact. 

The program has three components:

  • Implement regenerative principles and regenerative vision.
  • Take action improving your processes, packaging and products.
  • Transition away from impacting the environment with plastic production and consumption.

The Catalyst Program is all about Plastic Transition:  Moving back into deeper harmony with ecological cycles in the short and long-term:

Short Term Transition

  • From excess plastic generation to zero waste
  • From cradle-to-grave design to Cradle-to-Cradle
  • Discerning your Plastic Transition Ratio (PTR)

Long Term Transition

  • From zero waste to negative waste
  • From Cradle-to-Cradle to Ayyew
  • From a PTR below 1.0, to a PTR above 1.0

 

Program Benefits

The Global Ecobrick Alliance has been hard at work for years developing the tools and infrastructure to help your company implement ecobricks and lead by example.  The Catalyst program begins with a GEA Ecobrick Training by one of our certified GEA trainers to get you and your team started ecobricking right.  Once we’ve got you up and ecobricking you then have access to:

 

  • A non-binding contractual frame work to commit to regenerative principles
  • A financial incentive to reduce plastic and transition
  • Access and permission to use our Ecobrickable Designator iconagraphy
  • Permission to use the GEA Catalyst Program badge
  • Access to the GEA Catalyst Program dashboard
  • Live tracking of all the ecobricking that your company inspires through its activities
  • Stats and tallies of your net impact sequestering plastic
  • An embedable RSS feed of all the ecobrick selfies your company catalyzes
  • Receive Brikcoins for your products
  • Buy Brikcoins as plastic offset credits for your company
  • GEA Certification of your companies catalyzed plastic sequestration and plastic offset credits.
  • Support of the global plastic transition movement
Levels & Fees

The yearly fee structure of the Catalyst Program is based around your company’s plastic production.  The fee is reduced for leveling down of plastic production and consumption.  In addition, each year the fee is reduced by the percentage of your company’s PTR (which is calculated using the totals of your catalyzed ecobricking for the year).  Thus, a company with a PTR of 0.01 will pay 99% of their fee for the second year. A company with a PTR of 0.6 will pay only 40% of their fee.  In this way, the program fee becomes a direct financial incentive to reduce your company’s plastic consumption and to raise your PTR through ecobricking.

International Company
>2000 tons of plastic per year

Yearly Fee: $25,000$ USD or 25,000 ß – PTR%
Includes: Company GEA Training of Trainer workshop,
Ecobrickable Designator Logo, GEA Catalyst Certification, Catalyst Dashboard
Featured on Ecobricks.org, Directory Listing, RSS Feed of live stats and ecobricks

National Company
<1000 tons of plastic per year

Yearly Fee: $15,000 USD or 15,000 ß – PTR%
Includes: Company GEA Training of Trainer workshop,
Ecobrickable Designator Logo, GEA Catalyst Certification, Catalyst Dashboard
Featured on Ecobricks.org, Directory Listing, RSS Feed of live stats and ecobricks

Regional Company
>2,500kg of plastic per year

Yearly Fee: $5000 USD or 7,500 ß – PTR%
Includes: Company GEA Training of Trainer workshop,
Ecobrickable Designator Logo, GEA Catalyst Certification, Catalyst Dashboard
Featured on Ecobricks.org, Directory Listing, RSS Feed of live stats and ecobricks

City Company
>1000kg of plastic per year

Yearly Fee: $2500 USD or 2000 ß – PTR%
Includes: Company GEA Training of Trainer workshop,
Ecobrickable Designator Logo, GEA Catalyst Certification, Catalyst Dashboard
Featured on Ecobricks.org, Directory Listing, RSS Feed of live stats and ecobricks

Town Company
>500kg of plastic per year

Yearly Fee: $500 USD or 500 ß – PTR%
Includes: Company GEA Training of Trainer workshop,
Ecobrickable Designator Logo, GEA Catalyst Certification, Catalyst Dashboard
Featured on Ecobricks.org, Directory Listing, RSS Feed of live stats and ecobricks

Small Company
>100kg of plastic per year

Yearly Fee: $3500 USD or 350 ß – PTR%
Includes: Company GEA Training of Trainer workshop,
Ecobrickable Designator Logo, GEA Catalyst Certification, Catalyst Dashboard
Featured on Ecobricks.org, Directory Listing, RSS Feed of live stats and ecobricks

Program fees go direct to supporting the GEA as an unbiased, not-for-profit, Earth Enterprise in maintaining and developing its third-party, independent plastic sequestration tracking platform to support ecobrickers, communities and companies around the world.  Funds are put to use according to the principles and intentions laid our in our Earth Enterprise Intention Map and are visible in our Open Books Accounting.

Testimonial

“Chocolate is often seen as a guilty pleasure, both from a health standpoint, and also because of the miserable conditions of the workers at many third world cacao farms. Conversely, Ubud Raw chocolate is actually a healthy superfood, and our cacao is grown locally and organically by Balinese farmers who own their own land and set their own prices. And now, with our new collaboration with Ecobricks, we are also finally able to say that as a business, we will be taking more plastic out of the the biosphere than we are putting in. We want our customers to know that eating our excellent chocolate is a pleasure to enjoy without guilt. Proving that PURE pleasure is possible, without compromise.”

– Rolf Gibbs / Ubud Raw Chocolate

PT Marimas Putera Kencana is our first national level Catalyst Company in Indonesia! As a large producer of non-recyclable plastic packed food products, Marimas is using Ecobricks to take responsibility for its impact.  Marimas has used its Catalyst account to engage and inspire hundreds of local communities and tens of thousands of ecobrickers.  By tracking it catalyst efforts, Marimas is striving to balance off its plastic production with plastic sequestered through ecobricking.

PT Marimas

Get the White Paper

The GEA Catalyst Program Whitepaper v1.5 ENG PDF (1.7MB)

The GEA Catalyst Program Terms of Agreement v1.0 (ENG 500k)

The Plastic Transition Ratio (PTR) allows individuals and companies track their progress transitioning from plastic to examples that are regenerative.

The PTR

Ubud Raw Chocolate

Ubud Raw Chocolate is an example of how to the Catalyst Program works to not only help a company deal with their plastic but to dramatically enhance the company’s image for their community and customers.

Ubud Raw